Golden Connections: Building Relationships that Last

This chilling scene from The Beekeeper is a dramatic yet realistic example of a type of phishing scam directed at seniors: Eloise, a retired schoolteacher, is on her computer looking over charity accounts that she manages when a virus warning pops up. She calls the provided number, which unknowingly to her connects to a call center operated by a phishing scam operation.The call center rep portrays a support desk tech and during his conversation with Eloise, he lies about the source of the virus warning. She falls into his trap by installing fake antivirus software, which links to all the charity accounts. The connected malware drains over $2 million from the charities Eloise runs. She realizes too late what has happened and is left in despair.Among the fastest-growing cybercrimes targeting seniors today are phishing or smishing scams. In phishing/smishing scams, criminals send fake messages to trick seniors into giving away personal information, such as passwords, credit card numbers, or even one-time passwords (OTP) for account verification.Why are seniors often preferred targets for these scams, and how can they stay protected? Heres a comprehensive guide to help you and your loved ones stay safe from smishing.Why Are Seniors a Preferred Target for Phishing/Smishing Scams?Seniors are often targeted by scammers for several reasons:Less Familiarity with Technology: Many seniors arent as familiar with new digital threats, making them more vulnerable to smishing and phishing techniques.Trusting Nature: Scammers exploit the trusting nature of seniors, knowing that they may be more likely to believe the legitimacy of a message.Isolation: Scammers often prey on seniors who may be isolated or lonely, making them more willing to respond to messages, even from unknown numbers.Financial Independence: Many seniors control their own finances or have access to retirement funds, which makes them valuable targets.Keep reading for more about the different types of phishing and smishing scams and how to recognize and avoid them.Common Types of Phishing and Smishing ScamsOne-Time Password (OTP) ScamOne-time passwords (OTPs) are security codes sent to your phone to verify your identity when logging into accounts or making transactions. Scammers try to trick seniors into giving up these codes, allowing them to take control of their accounts.Example  Your Venmo account login is suspicious. Please verify your identity by providing the OTP sent to your phone.In this case, the scammer is pretending to be a trusted company and trying to get the OTP that was sent to you for your own security. Never share your OTP with anyone, especially through text messages or phone calls. If you receive an unexpected OTP request, its a red flag that someone may be trying to access your account.Bank Account and Credit Card ScamsThese messages often warn of suspicious activity on your bank account or credit card and ask you to take immediate action by clicking a link or providing your details.Example  Your account at Bank of America has been temporarily locked due to unusual activity. Click here to unlock your account: www.fakebanklogin.com.Banks will never ask you to verify your account through a text link. Always contact your bank directly using the phone number from your card or statement if you suspect an issue.Delivery ScamsScammers will send messages claiming that you have a package waiting for delivery, but they need additional information to process it.Example  UPS: We tried to deliver your package but need additional information. Please provide it here: www.fakedelivery.com.These messages are often designed to capture your personal information or steal credit card details. Always check with the delivery service directly through their official app or website.Fake Tech Support ScamsScammers impersonate tech support from well-known companies, claiming that your device has been compromised.Example:   Microsoft: Your device has been infected with malware. Click here to install antivirus software immediately.Legitimate tech support will never contact you this way. These scams aim to trick you into downloading malicious software that can steal personal data.Government or Tax ScamsScammers impersonate government agencies like the IRS, warning about unpaid taxes or offering refunds in an attempt to steal personal information.Example  IRS: You have an overdue payment of $1,500. Please pay immediately to avoid legal action.Government agencies will never ask for personal information or payments via text. Contact the agency directly if youre ever unsure.How to Report a Phishing/Smishing ScamIf you or a loved one encounters a suspicious text message, its important to report it to help stop the scammer from targeting others.Heres what you can do:Forward the Scam TextIn the U.S., you can forward scam texts to 7726 (SPAM). This service is provided by most major mobile carriers, and they will investigate suspicious messages.Report Scam to the FTC (Federal Trade Commission)You can report smishing and other frauds to the FTC by visiting their website at ftc.gov/complaint. Reporting these scams can help law enforcement track and shut down fraud rings.Report Scam to the Company Being ImpersonatedIf the scam text appears to be from a well-known company (like Amazon, your bank, or the IRS), you can report it directly to their fraud department.Block and Delete the Number from Suspicious MessageIf you receive a suspicious message, block the sender immediately and delete the text. Never engage with the message, as scammers can collect information based on your replies.Tips for Seniors to Protect Yourself from Smishing ScamsBe Skeptical of Urgent RequestsSmishing messages often create a sense of urgency, pressuring you to act quickly. Dont let the panic take overslow down and think it through.Verify with the Company DirectlyIf a message seems to come from a known company or institution, contact them using their official phone number or website. Never use the contact information provided in the suspicious message.Look for Red FlagsCommon red flags include poor grammar, generic greetings, and unsolicited offers. Trust your instinctsif something feels off, it probably is.Never Share Personal Information via TextLegitimate organizations will never ask for your passwords, credit card numbers, or OTPs via text. Always keep this information private.Install Security SoftwareThere are security apps that help detect and block phishing or smishing attempts. Consider installing one to safeguard your mobile device.Educate Your Loved OnesTalk to seniors about these common scams, and make sure they feel comfortable asking for help if they receive a suspicious message. Staying connected and informed can make all the difference. Keep Alert for New Scams Targeting SeniorsBy educating yourself and your loved ones about smishing and other scams, you can reduce the risk of falling victim to these harmful schemes. Always be cautious, never share personal information through text, and report suspicious activity immediately. Remember: when in doubt, dont click, dont reply, and always verify.

Aging is a journey that brings wisdom, grace, and the opportunity to thrive in new ways. While aging brings new joys, it also brings certain vulnerabilitiesespecially when it comes to emergencies. Whether facing a natural disaster, medical emergency, or sudden need for evacuation, preparedness is key to ensuring seniors stay safe, confident, and empowered.A solid emergency preparedness plan is essential to thriving during this stage of life. FEMAs Disaster Preparedness Guide for Older Adults provides a practical checklist for assessing your unique needs as a senior and creating an actionable plan.Keep reading for a short list of ideas on how you can help yourself or your senior loved one build a plan that brings peace of mind and a sense of security.Start with the Essentials: Your Senior Health InformationEmergencies dont wait for anyone, so having easy access to vital health information is crucial. Create a comprehensive list of: Medications (including dosages) Allergies Medical conditions Primary care physician contact details Insurance information Emergency contactsPlace these documents in a waterproof, portable folder that can be easily accessed in the event of an emergency. Ensure that caregivers and family members also have copies.Emergency Kit Essentials for Senior NeedsBuild an emergency kit tailored to the seniors specific needs. This kit should include: Extra prescription medications (at least a weeks worth) Over-the-counter medications (pain relievers, antacids, etc.) First aid supplies Flashlights, batteries, and phone chargers Non-perishable food items and bottled water (enough for 72 hours) Personal hygiene products Copies of important documents and identificationFor those with mobility challenges, consider adding additional supplies, such as assistive devices, extra hearing aid batteries, or any special dietary items.Plan for Senior Mobility and Transportation NeedsIn an emergency, getting out of the home or to a safe location can be difficult for seniors with mobility challenges. Have a transportation plan in place: Identify neighbors or caregivers who can assist with transportation. Explore local emergency transportation services or dial-a-ride programs. Arrange for backup power if mobility aids, such as electric wheelchairs, are used.Caregivers and family members should familiarize themselves with how to operate any mobility devices in case assistance is needed during an evacuation.Stay Informed and ConnectedStaying connected is vital during an emergency, and its especially important for seniors. Create a communication plan that ensures your loved ones know how to reach you, and vice versa. Set up regular check-ins with family, caregivers, or neighbors. Ensure the seniors phone or alert system is always charged and within reach. Sign up for local emergency alerts and weather notifications, which can often be sent via text or email. Consider using an in-home personal emergency response system like Amada Connect that alerts a designated responder to reach you within minutes.Many cities and towns offer specific resources or registries for seniors who may need extra help during an emergency. Registering in advance can make a significant difference.Tailor the Emergency Plan to the Seniors EnvironmentWhether living independently, with family, or in a senior living community, the emergency preparedness plan should reflect the seniors specific living situation. In independent living situations, ensure that the home is equipped with: Smoke detectors, carbon monoxide detectors, and fire extinguishers Ramps, grab bars, and accessible exits Clear communication with local emergency services about any special medical or mobility needsFor seniors in assisted living or other care facilities, ensure the facility has a clear emergency plan, and that the senior and family are familiar with it.Involve the Whole Senior Support NetworkCaring for seniors is a community effort. Make sure that the seniors caregivers, family members, and friends are part of the emergency preparedness plan. Discuss each persons role in the event of an emergency, from helping with evacuation to ensuring medical supplies are in order.A well-rounded plan not only provides safety but also reinforces the seniors support systemleading to greater peace of mind.Practice the Emergency Plan with Caregivers and FamilyJust like any other emergency drill, its essential to practice the plan. Schedule regular check-ins with caregivers and family to review the emergency plan and make sure all necessary supplies are up to date.Run through the steps of the plan with the senior to ensure they feel comfortable and confident. This practice can ease anxiety and ensure that in a real emergency, everyone knows their role.Seek Professional Senior Care Support if NeededAt Amada Senior Care, we understand that emergencies can be overwhelming, and were here to help. Our non-medical senior care team can assist with developing, organizing, and implementing emergency preparedness plans specific to your needs.In-home care services can also provide regular wellness checks, assistance with mobility, and help maintaining your emergency kitensuring that you or your loved one can focus on thriving, not just surviving, as you age.Having a comprehensive emergency preparedness plan isnt just about being ready for the worstits about thriving while aging. When seniors feel confident in their preparedness, they can continue living their lives with dignity, independence, and peace of mind.At Amada, were here to help in every step of the way, ensuring that senior clients are safe, cared for, and empowered to thrive in every stage of life. Lets work together to create a plan that supports their well-being today and for the years to come. CLICK HERE to find an Amada office near you.

Health literacy is the ability to understand and use health information to make informed decisions about ones health. For seniors aged 65 and older, health literacy is particularly crucial. As people age, they often face complex health challenges, increased interactions with healthcare systems, and a greater need for preventive and ongoing medical care. However, navigating these systems and making informed decisions can be challenging without strong health literacy skills.October has been marked as Health Literacy Month to promote understanding of what health literacy entails, why it is essential for seniors health, and how improved health literacy can enhance their quality of life.What is Health Literacy?Health literacy goes beyond reading and understanding medical terms; it involves the ability to:Understand and follow medication instructions,Interpret lab results and health documents,Recognize and follow healthcare provider recommendations, andMake informed choices about diet, exercise, and lifestyle habits based on accurate health information.For older adults and seniors, health literacy also includes being able to evaluate the accuracy of health information from multiple sources, such as websites, social media, or even friends and family. This ability helps seniors to filter out misleading health information, focus on what can genuinely support their health, and take the proactive steps needed to a better quality of life.Why Health Literacy is Vital for SeniorsAs we age, healthcare needs typically become more complex, often involving multiple specialists, medications, and treatments. Seniors with high health literacy skills are better equipped to manage these complexities and are often better able to avoid issues like medication mismanagement or unnecessary hospitalizations. Below are some key reasons why health literacy is particularly crucial for the 65-and-above age group:Managing Chronic Conditions:Nearly 80% of adults aged 65 and older have at least one chronic health condition, and managing these often requires a detailed understanding of medication regimens, lifestyle changes, and regular monitoring. Health literacy empowers seniors to take active control of their conditions, potentially leading to better outcomes and a higher quality of life.Making Informed Healthcare Decisions:Seniors are often faced with important healthcare decisions, from selecting insurance plans to choosing treatment options. With strong health literacy, they are more likely to understand the risks and benefits of various options and communicate their preferences to healthcare providers, leading to better-aligned care.Preventing Errors and Misunderstandings:Misunderstandings around health information can lead to serious health consequences. For instance, misunderstanding medication instructions or misinterpreting lab results can result in incorrect actions. Health literacy helps seniors accurately follow health instructions and reduces the likelihood of errors.Increasing Confidence in Healthcare Interactions:Health literacy enhances a seniors ability to interact confidently with healthcare providers. This includes asking the right questions, expressing concerns, and understanding responsesall of which contribute to a more supportive healthcare experience.Reducing Healthcare Costs:Seniors with low health literacy are more likely to have hospital stays, emergency visits, and higher healthcare expenses. Improved health literacy can reduce unnecessary healthcare visits by enabling seniors to better manage health issues at home and avoid emergency situations.Ways to Improve Health Literacy Among SeniorsThere are several effective strategies that caregivers, families, and healthcare providers can use to support seniors in improving their health literacy:Encourage Open Dialogue with Providers: Building a relationship with healthcare providers that encourages questions and ensures clarity is essential.Simplify Health Information: Providing easy-to-understand, visual, and step-by-step health information can help seniors feel more in control of their health.Utilize Community Resources: Many community centers and senior organizations offer health literacy programs specifically designed for older adults.Leverage Technology: Teaching seniors to use reliable online resources and apps for medication reminders or tracking health metrics can help bridge literacy gaps.Support Family and Caregiver Involvement: When family members are involved, they can reinforce important health information and serve as a second set of eyes and ears during medical appointments.Preserving Senior Independence Through Health LiteracyHealth literacy is a critical component of well-being for seniors. By equipping seniors with the knowledge and tools to make informed health decisions, we help them gain independence and confidence in managing their health. For seniors, caregivers, and healthcare providers, focusing on health literacy can be a valuable path toward improved health outcomes, reduced stress, and an enhanced quality of life.An Amada Senior Care advisor can assist seniors and families in creating an in-home care plan for seniors managing the symptoms of a chronic health condition. Amada is here for seniors and their families as a Health Literacy resource, so feel free to call us toll-free at 866-752-1961 or CLICK HERE to find an Amada franchise location near you.