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How the BBB Hotline Supports Colorado Springs Older Adults
In today’s digital world, scams and fraud schemes are becoming increasingly sophisticated. Unfortunately, older adults are often targeted by scammers because they may have retirement savings, established credit histories, or simply a trusting nature that criminals try to exploit.
For seniors living in Colorado Springs and across the country, protecting personal information and finances is more important than ever. Fortunately, organizations like the Better Business Bureau (BBB) Senior Hotline, represented locally by Mary Owens, provide resources and support to help older adults recognize scams and report suspicious activity.
Through education, advocacy, and direct assistance, the BBB Senior Hotline helps empower seniors to stay informed and protected.
Fraudsters frequently target older adults for several reasons. Many seniors have accumulated savings or retirement funds over the years, making them appealing targets for financial scams.
Additionally, scammers often assume that older adults:
May be less familiar with new technology
Trust phone calls or official-sounding emails
Feel pressure to respond quickly to urgent messages
Are less likely to report scams out of embarrassment
While these assumptions are unfair, they highlight the importance of awareness and education.
The BBB Senior Hotline works to ensure seniors and their families understand how scams operate and how to respond if they encounter one.
Scammers constantly develop new tactics, but many fraud schemes follow similar patterns.
Some of the most common scams targeting seniors include:
Scammers claim to represent well-known technology companies and tell victims their computer has been infected with a virus.
They may request remote access to the computer or demand payment for fake “repairs.”
In these scams, criminals pretend to be a grandchild in trouble and urgently request money for bail, medical expenses, or travel.
They often pressure victims to send money quickly before verifying the situation.
Fraudsters may call seniors pretending to represent Medicare and ask for personal information such as Social Security numbers or Medicare ID numbers.
This information can then be used for identity theft.
Victims are told they’ve won a prize but must pay taxes or fees before receiving their winnings.
Legitimate lotteries never require payment in advance.
Online scammers build emotional relationships with victims through social media or dating platforms before requesting money for emergencies or travel.
The Better Business Bureau Senior Hotline was created specifically to support older adults who may encounter fraud or scams.
This hotline offers seniors and their families a trusted resource where they can:
Ask questions about suspicious phone calls, emails, or offers
Report scams or fraud attempts
Receive guidance on protecting personal information
Learn about emerging scam trends
Access consumer protection resources
The hotline also helps connect victims with appropriate organizations that can assist with reporting and recovery efforts.
Consumer protection advocates understand that education is one of the most powerful tools in preventing fraud.
Mary Owens, associated with the BBB Senior Hotline, emphasizes the importance of helping seniors stay informed and confident.
“Scammers rely on confusion and urgency to trick people,” says Mary Owens. “Our goal is to give seniors the information they need to recognize these tactics and feel empowered to protect themselves.”
By offering guidance and support, the BBB Senior Hotline helps seniors avoid becoming victims of fraud.
Recognizing scam warning signs can help seniors avoid financial loss.
Some common red flags include:
Requests for immediate payment
Demands for gift cards or wire transfers
Threats of legal action or arrest
Requests for personal information such as Social Security numbers
Emails or phone calls claiming urgent emergencies
If something feels suspicious, it’s always best to pause and verify the request before responding.
Seniors and their families can take several steps to reduce the risk of scams.
Important safety tips include:
Never share personal or financial information over the phone unless you initiated the call
Avoid clicking links in suspicious emails or text messages
Use strong passwords and update them regularly
Verify any requests for money from family members
Consult trusted sources before making financial decisions
Staying cautious and informed can significantly reduce fraud risks.
Family members can play an important role in helping older adults stay safe from scams.
Helpful steps include:
Talking openly about common scams
Encouraging seniors to verify suspicious calls or messages
Helping review financial statements regularly
Setting up fraud alerts with financial institutions
Education and communication are key components of fraud prevention.
If a senior believes they have encountered a scam, taking action quickly can help prevent further harm.
Steps to take include:
Stop communication with the suspected scammer
Contact financial institutions if money or account information was shared
Report the incident to consumer protection agencies
Contact the BBB Senior Hotline for guidance
Reporting scams also helps authorities track fraudulent activities and prevent future victims.
Fraud prevention begins with awareness. The more seniors understand how scams work, the better prepared they are to recognize suspicious activity.
Organizations like the Better Business Bureau Senior Hotline provide the education and support necessary to help older adults navigate today’s increasingly complex consumer landscape.
By staying informed and cautious, seniors can protect both their financial security and peace of mind.
Colorado Springs is home to a strong network of organizations dedicated to supporting older adults. Consumer protection services play an essential role in helping seniors maintain independence and financial security.
If you or a loved one encounter suspicious offers or potential scams, the Better Business Bureau Senior Hotline is available to help guide you toward the right resources.
To learn more or connect with this service, visit the Seniors Blue Book listing for the Better Business Bureau – Senior Hotline today.
The BBB Senior Hotline is a dedicated resource that helps older adults report scams, ask questions about suspicious activity, and learn how to protect themselves from fraud.
Yes. The hotline is available as a free consumer protection resource for seniors and their families.
Avoid sharing personal information and verify the caller by contacting the organization directly using official contact information.
While recovery is not always possible, the BBB can provide guidance and connect victims with agencies that investigate fraud.
Organizations like the BBB regularly publish scam alerts and educational resources to help seniors recognize emerging fraud schemes.
When an older adult needs help at home and sees several clinicians, a coverage decision can affect everything from prescription refills to rides. If youre considering TRU PACE in Lafayette, start by asking how enrollment would change the care and coverage you already use. How Medicare and Medicaid Fit Into PACEPACE is the Program of All-Inclusive Care for the Elderly. It coordinates healthcare and support for eligible adults who meet a state standard for nursing home-level care and can live safely in the community with PACE support at enrollment. Applicants must also be 55 or older and live in the programs service area. TRU PACE and Your Current CoveragePhone: 303-665-0115Medicare says people with Medicaid pay no monthly PACE premium. Medicare beneficiaries without Medicaid pay premiums for the long-term care portion and Medicare Part D drugs. Medicare also says participants owe no deductible, copayment, or coinsurance for drugs, services, or care approved by their PACE team. Ask TRU PACE for an estimate based on your individual coverage before enrolling. Doctors, Prescriptions, and Existing ServicesTRU PACE says it becomes the participants insurance provider at enrollment. Participants generally receive care through the programs provider network. Bring a list of your doctors, medications, and scheduled services. Ask which providers are in the network and how the team would coordinate any changes. Why This Matters in LafayetteIf you regularly see a clinician near home or have a specialist visit scheduled outside Lafayette, give the enrollment team the names and dates. Ask which appointments can continue and what to do about any refill due around the enrollment date. How to Get Started1. Gather Your Coverage InformationHave your Medicare and Medicaid information, if applicable, along with details of any current plan. List the appointments and prescriptions you rely on most.2. Ask for an Enrollment and Cost ReviewCall TRU PACE and ask for your expected monthly cost, when any coverage change would take effect, and who would help coordinate the transition. Related Seniors Blue Book CategoriesPACE Adult Day Services Care Management
After a death, families may have to make several decisions in a short time. Others prefer to talk through their wishes ahead of time. In either situation, it helps to separate the practical arrangements from the decisions about how to gather, remember, and say goodbye. What Funeral and Mortuary Services CoverA funeral home can help arrange transportation and care of the person who died, assist with paperwork, and coordinate burial or cremation. A family may also arrange a viewing, funeral, memorial, or private gathering. Ask which decisions need to be made immediately and which can wait. The Natural Funeral in LafayettePhone: 720-515-2344The Natural Funeral lists natural burial, flame cremation, water cremation, and terramation, also called natural organic reduction. Water cremation uses an alkaline water process, and terramation transforms remains into soil. If one of these options interests you, ask what the process involves, how long it typically takes, and what the family receives afterward. Planning a Gathering and Reviewing CostsThe Lafayette funeral home is at 102 W Chester Street in Old Town. Ask what can take place at the Lafayette location and which parts would involve another venue or a cemetery. Request a General Price List and a written breakdown of your choices so you can see which fees cover the funeral homes work and which come from outside providers. Why This Matters in LafayetteIf relatives are coming from out of town or some guests have limited mobility, ask about parking, step-free access, and how many people the gathering space can accommodate. If you plan to hold a service and burial at different locations, check how much time guests will need between them. How to Get Started1. Write Down the Persons WishesLook for written instructions and note any cultural or religious preferences. If youre planning ahead, tell a trusted person where you keep your instructions and whom to call.2. Ask for a Written PlanCall 720-515-2344 and ask what is needed on the first call. Once youve discussed options, request the expected timeline and itemized costs before approving arrangements. Related Seniors Blue Book CategoriesCounseling Hospice Advance Care Planning
When an older adult spends most weekdays alone, families may need more than a place for them to go. They may also be juggling transportation, appointments, and help at home. TRU PACE in Lafayette offers a day center as part of a program that coordinates those needs for eligible older adults. What Are Adult Day Services?Adult day services offer daytime support outside the home. Depending on the program, participants may spend time with peers, eat a meal, take part in activities, or receive help with daily needs. Some centers accept people directly. The Lafayette TRU PACE center serves people enrolled in its broader Program of All-Inclusive Care for the Elderly. TRU PACE in LafayettePhone: 303-665-0115TRU PACEs Lafayette center is at 2593 Park Lane. The program coordinates medical and social services and arranges transportation to the day center and medical visits as needed. Ask the enrollment team what a typical center day includes, how often a participant might attend, and how the team decides what support to arrange at home. Who May QualifyPACE applicants must be at least 55, live in the programs service area, meet the states standard for nursing home-level care, and be able to live safely in the community with PACE support at enrollment. Ask how enrollment would affect access to current doctors and prescription coverage before making a decision. Why This Matters in LafayetteWhen family members already drive someone to several appointments a week, a coordinated schedule can change who needs to be available and when. Ask how pickup would work at the persons Lafayette address and who to call if a ride or appointment changes. How to Get Started1. Ask for an Eligibility ReviewCall TRU PACE. Have the participants ZIP code, current coverage, and a short list of the help they need. 2. Ask to Visit the CenterFind out what the participant might do on a center day, how transportation works, and what changes to their current care arrangements enrollment would involve. Related Seniors Blue Book CategoriesCare Management Transportation Respite Care
Since August of 1980, Better Business Bureau of Southern Colorado has helped consumers find businesses, brands, and charities they can trust. It serves 25 counties throughout Southern Colorado. BBB of Southern Colorado sets standards for marketplace trust to create acommunity of dependable businesses and charities by encouraging and supporting best practices, educating consumers and businesses, celebrating business role models, and calling out and addressing substandard marketplace behavior. BBB of Southern Colorado housesover 23,000 reviews on companies in the region. Trust has never been more important. Better Business Bureau continues to be your best resource for identifying trustworthy businesses. We actively review and accredit trustworthy online retailers, contractors, and businesses.Before hiring a contractor or making a purchase, look for the BBB Accredited Business Seal and Age-Friendly Business Sign on vendors websites and search our database at BBB.org to find businesses that have earned TrustNow you can easily find BBB Accredited Businesses in the Seniors Blue Book. Look for the BBB Torch next to business listings and Start With Trust.Look For The Sign the next time you are searching for a trusted business. BBB Certified Age-Friendly Businesses are committed to supporting senior needs by following age-friendly practices in customer experience, physical environment, staffing and marketing.