Introducing: The New NCH

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NCH Healthcare System

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Posted on

Oct 12, 2023

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Florida - Southwest

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NCH Begins Phased Roll-Out of New Brand for the Healthcare System

NAPLES, Fla. – September 7, 2023 


NCH is proud to announce the commencement of a phased brand transition.

 As the system rolls out the new brand over the next year, visitors to NCH campuses will start to see the new logo and 

branding appear in facilities and communications.

 

As an independent, nonprofit, NCH has been a trusted community pillar since its founding in 1956. In the last few years,

NCH has experienced rapid business transformation in becoming an Advanced Community Healthcare System™

that is nationally recognized for clinical excellence.

 

The bold new brand will deliver on the existing reputation of NCH’s commitment to quality, compassion and innovation,

while reflecting its position as a premier organization delivering world-class healthcare.

 

In addition to being named among the top 100 hospitals in the nation for two years running and rated a CMS 4 Star

for six consecutive years, NCH most recently received accreditation as a Geriatric Emergency Department by the

American College of Emergency Physicians – the only one in Southwest Florida. NCH was also awarded an “A” grade

for the Newborn Screening Program from the Florida Department of Health. Additionally, the American College of Cardiology

awarded accreditation to NCH for achieving the highest quality performance standards in transcatheter valve therapies.

 

These recent examples showcase NCH’s commitment to be at the forefront of leading-edge quality care. Over the past

few years everything from NCH’s GME program, dozens of clinical trials and advancements in technology innovation,

recruitment of top-notch clinicians and world-class collaborations have transformed a local brand into a nationally

recognized healthcare organization.

 

“NCH has experienced a tremendous amount of growth and change, and the new brand is a great way to reflect that,” said

Dr. Paul Jones, past president of Medical Staff. “This rebrand brings excitement for the future and has been physician inspired.

NCH continues to partner with physicians from all specialties for the benefit of our community.”

 

Thanks to the efforts and dedication of NCH staff in achieving high-quality outcomes for patients, the decision to change

and update the brand reflects the heart of the organization’s ongoing commitment to meet the evolving needs of patients

and staff, and to better align with our values.

 

“Our commitment to delivering exceptional medical care has always been our foundation,” said Paul Hiltz, NCH President

and CEO. “Our mission remains the same, and we continue to be committed to remaining an independent, nonprofit organization.

With this new brand we want our patients and their families to know that we have transformed and elevated our level of care.

We are excited to present an image that mirrors the outstanding care we provide.”

 

The new brand will represent a modern, dynamic image that embodies NCH’s vision for the future of healthcare.

The updated design will feature a bold, vibrant color palette and new logo that gives a nod to our legacy and conveys

the organization’s sophistication. NCH now stands for Naples Comprehensive Health (NCH). The goal is to create a

cohesive and impactful brand experience that resonates with patients, families and the community.

 

The brand strategy was based on significant data, analysis and input from the community, patients, clinicians, staff

and other stakeholders. This initiative comes at a time of heightened focus on patient experience and fiscal leanness,

which is why NCH is committed to using existing resources for this brand refresh and rolling out in phases.

 

“We are excited to embark on this new chapter in our organization’s journey,” said Amanda Lucey, Chief Marketing

and Communications Officer for NCH. “Our brand is evolving to reflect our organization’s growth and clinical transformation.

This new brand helps convey that NCH is not only forward-thinking, but also forward doing.”

 

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NCH Becomes First in Southwest Florida to Offer Drug-Coated Balloon Procedures

Naples, FL., August 19, 2024   Naples Comprehensive Health (NCH) proudly announces that it has become the first healthcare facility in Southwest Florida to offer Drug-Coated Balloon (DCB) procedures at the Rooney Heart Institute. This cutting-edge intervention is now available to patients with cardiovascular conditions, particularly those experiencing in-stent restenosisa condition where arteries previously treated with stents become narrow again.The DCB procedures, powered by the latest technological advancements, utilize the high-tech agent DCB device developed by Boston Scientific. This innovative approach allows physicians at the Rooney Heart Institute to deliver targeted therapy directly to the affected arteries, minimizing the risk of recurrent narrowing and significantly improving patient outcomes.We are thrilled to bring this groundbreaking technology to our patients in Southwest Florida, said Adam Frank, MD, Interventional Cardiologist, NCH Rooney Heart Institute. The introduction of Drug-Coated Balloon procedures at NCH represents a major advancement in cardiovascular care, offering new hope to patients who have previously undergone stent placement and are now facing the challenge of in-stent restenosis.The DCB device developed by Boston Scientific works by delivering medication directly to the artery wall, which helps prevent scar tissue formation that can lead to restenosis. This approach offers a minimally invasive solution, reducing the need for repeat interventions and providing patients with a faster recovery time.By adopting this advanced technology, NCH continues to lead the way in providing innovative cardiovascular care in our region, said Robert J. Cubeddu, MD, President of the NCH Rooney Heart Institute. Our commitment to bringing the latest treatments to our patients is unwavering, and the introduction of DCB procedures is a testament to that dedication.The Rooney Heart Institute at NCH is renowned for its comprehensive cardiovascular care, offering a wide range of state-of-the-art treatments and nationally recognized procedures.  NCH received the highest rating of three stars from the Society of Thoracic Surgeons for CABG cardiac procedures; was named among the top 50 hospitals in the nation for cardiac care by Healthgrades; and ranked as #50 in the U.S. for Cardiac Services by Money. The addition of Drug-Coated Balloon procedures further enhances the institutes ability to provide cutting-edge care to patients with complex cardiovascular conditions.For more information about the Drug-Coated Balloon procedures or to schedule a consultation, please contact the NCH Rooney Heart Institute at 239-624-4200 or visit NCHmd.org.

NCH Cardiologist Performs First Transcatheter Tricuspid Valve Replacement In Florida

Naples, FL., March 21, 2024  NCH Rooney Heart Institute announces a groundbreaking procedure for patients with valvular heart disease. The operation performed by a highly specialized team led by Robert J. Cubeddu, MD, Harvard-trained interventional cardiologist and President of the NCH Rooney Heart Institute, represents the first-ever transcatheter tricuspid valve replacement performed in the State of Florida and one of the first few in the country, after its recent approval by the U.S. Food and Drug Administration (FDA).Tricuspid valve disease is highly prevalent and affects thousands of Americans with heart disease. The condition typically manifests as a malfunctioning leaky valve that when severe, often results in congestive heart failure and is associated with poor prognosis. Until recently, treatment options for tricuspid valve disease have been limited to drugs aimed at providing symptom relief only. The introduction of a minimally invasive transcatheter approach to replace the tricuspid valve represents a major breakthrough for the thousands of patients affected by this adverse condition.The new tricuspid valve is known as the Evoque valve and is manufactured by Edwards Lifescience, Inc. The self-expanding valve prosthesis is engineered from bovine pericardial tissue and is effectively delivered through a catheter inserted in the groin and maneuvered antegrade into the heart across the venous circulation. Once in position, the valve is carefully deployed replacing the function of the damaged tricuspid valve. The procedure takes approximately two hours, and most patients recover quickly and are discharged home within two to three days.This major achievement represents not only an important milestone for our patients and our organization but underscores our overarching commitment to innovation and clinical excellence, said Dr. Cubeddu. As a center of excellence in valvular heart disease, we are most proud and committed in providing patients a breadth of innovative solutions with early access to breakthrough therapies. The Evoque system is no different and will enable us to evaluate and treat for many more patients with valvular heart disease.Naples Comprehensive Health (NCH) remains at the forefront of cardiac care through innovation and research, continuously striving to provide patients with access to the latest advancements. The successful completion of the first transcatheter tricuspid valve replacement in Florida further solidifies NCHs position as a leader in cardiovascular care nationwide.NCH is one of Americas 100 Best Hospitals for the third year in a row according to Healthgrades. This achievement puts NCH in the top 2% of hospitals nationwide for overall clinical performance along with being named one of Americas Top 50 Hospitals for Surgical Care in 2024.For more information about transcatheter tricuspid valve replacement and other cardiovascular services offered at NCH Rooney Heart Institute, please visit www.nchmd.org.

Naples City Council Approves $200M NCH Expansion

NCHs downtown Baker Hospital will host a new 189,000-square-foot heart center, approved by the city council after nearly three years of discussions. Plans involve replacing the Telford Building at NCH Baker Hospital to expand cardiac care services in Southwest Florida. Concerns about the facilitys height and parking garage were addressed, with NCH agreeing to lower the garage by 10 feet. Despite initial skepticism, residents like Joe Frick believe the institute will be crucial for saving lives in the thriving community. NCH's CEO Paul Hiltz said the organization needed the space to keep up with the growth of Collier County and a facility upgrade to keep attracting top doctors to save lives."Stroke and heart attack continue to be the number 1 cause of death in the United States," Hiltz said. "This area, because of an older population, is in even more need of heart and stroke care." The money for the facility has been fundraised by the health care system. Hospital leaders are currently working to secure final funding, aiming to open the new cardiac center by 2026.

Local Services By This Author

NCH

Physicians 350 7th Street North, Naples, Florida, 34102

NCH (Naples Comprehensive Health) is a locally governed non-profit and an Advanced Community Health System located in Naples, Florida. Our mission is to help everyone live a longer, happier, healthier life. The System is more than just two hospitals referred to as the NCH Baker Hospital and NCH North Hospital) with a total of 713 beds. NCH is an alliance of more than 1,100 physicians and medical facilities in dozens of locations throughout Southwest Florida that offers nationally recognized, quality health care to our community.NCH was named one of Americas 100 Best Hospitals for 2024 by Healthgrades, the leading resource consumers use to find a hospital or doctor. This achievement puts NCH in the top 2% of hospitals nationwide for overall clinical performance and, along with being named one of Americas Top 50 Hospitals for Surgical Care, reflects our commitment to exceptional patient care.Since early 2010, NCH Medical Group has grown its multi-specialty practice to more than 250 board-certified physicians, nurse practitioners and physician assistants. As the largest physician group in Collier County with more than 40 locations and 15 different specialties, spanning from Marco Island to Bonita Springs, we are able to provide quality care close to your home. 

NCH

Hospitals 350 7th Street North, Naples, Florida, 34102

NCH (Naples Comprehensive Health) is a locally governed non-profit and an Advanced Community Health System located in Naples, Florida. Our mission is to help everyone live a longer, happier, healthier life. The System is more than just two hospitals referred to as the NCH Baker Hospital and NCH North Hospital) with a total of 713 beds. NCH is an alliance of more than 1,100 physicians and medical facilities in dozens of locations throughout Southwest Florida that offers nationally recognized, quality health care to our community.NCH was named one of Americas 100 Best Hospitals for 2024 by Healthgrades, the leading resource consumers use to find a hospital or doctor. This achievement puts NCH in the top 2% of hospitals nationwide for overall clinical performance and, along with being named one of Americas Top 50 Hospitals for Surgical Care, reflects our commitment to exceptional patient care.THE MOST COMPREHENSIVE CARENCH offers a wide range of choices in advanced services, providers, and locations. The NCH Rooney Heart Institute has been a pioneer in the cardiac arena for nearly 25 years and is committed to providing the highest quality of cardiovascular care in Southwest Florida. The cardiology team of accredited physicians and staff is unmatched and responds to cardiac emergencies in record time beyond the national standard. The NCH Rooney Heart Institute is at the heart of what matters most.The NCH Wingard Stroke Institute is a designated Comprehensive Stroke Center (CSC) by the Joint Commission. The Joint Commission is a global driver of quality improvement and patient safety in health care and there are only four designated Comprehensive Stroke Centers in Florida, making NCH Wingard Stroke Center the fifth center through the Joint Commission.HSS at NCH brings high-quality orthopedic care, including best practices, top surgeons and physicians, and imaging services, closer to home for Southwest Florida residents. The pioneering collaboration is part of the transformation of NCH to become an Advanced Community Healthcare System.The NCH and Nicklaus Childrens Hospital collaboration enhances care to our communitys youngest members and their families by providing inpatient services for NICU and PICU patients as well as Newborn Routine Screenings. NCH also houses the only 24/7 pediatric ER In Collier County. 

Marco Urgent Care

Urgent Care Centers 40 South Heathwood Drive,, Marco Island, Florida, 34145

Marco Urgent Care is convenient and close to home. Our center is available everyday from 8:00 a.m.-7:30 p.m. to keep you and your family safe and healthy. Our urgent care welcomes walk-in; no appointment is needed.As the first urgent care center on the island, Marco Urgent Care has been serving Marco and surrounding communities for more than 30 years. We can treat minor illnesses, stings, sports injuries, minor injuries or burns, colds, the flu and more. Our center also includes an onsite lab and radiology services.Our center is staffed by board certified emergency medicine physicians, is a member of the Mayo Clinic Care Network, and as a part of NCH, Marco Urgent Care physicians have access to Mayo Clinic experts.When minor bumps, bruises and illnesses affect you or your family, the dedicated staff and physicians at Marco Urgent Care are here for you, close to home.If you have a problem that requires immediate attention please call the NCH Healthcare System switchboard: 239-624-5000. Please note: NCH cannot provide medical advice over the phone. If you are having a medical emergency, call 911 or seek emergency medical help.